SHIRI MELUMAD

Publications


 
Manuscripts Under Review 

  • Melumad, Shiri and Robert J. Meyer, "Hearing the Bad, Reading the Good: How Listening versus Reading Alters Consumers' Interpretations of News Information," invited for 2nd-round review at Journal of Marketing Research.
  • Hadi, Rhonda, Shiri Melumad and Eric Park, “The Metaverse: A New Digital Frontier for Consumer Behavior,” under review at Journal of Consumer Psychology.